Are You Ready For The BBC Children in Need Appeal?

Posted by Ben Crook on 16 November 2017

The iconic Children in Need initiative started on Christmas Day in 1972 in the format of a five-minute radio broadcast. The response was jaw dropping, and the money raised was split between 4 children’s charities.

To date, the BBC Children in Need Appeal has raised a staggering 800 million which has changed the lives of countless children across the UK. The 2,400 projects they fund help children facing a range of disadvantages, for example, poverty and deprivation; victims of abuse or neglect; and disabled young people.

This year we had the pleasure of supporting Radio 2s 50^th Anniversary Gala lunch, hosted by Michael Ball, in aid of BBC Children in Need with our flagship silent auction technology. This event raised a staggering 16,719 through the silent auction alone! This years BBC Children in Need Appeal will be hosted on November 17^th at 7:30 pm (BST) on BBC One. As the stats below show, its paramount that we continue on the tradition of raising awareness for children in need and get involved!

Source: Department for Education (2016) Main table D4

in Characteristics of children in need in England, 2015-16.

Source: Department for Education (2016) National tables A1and A2in

Children looked after in England year ending 31 March 2016.

Source: Department for Education (2016) Main tables B3 and C1

in Characteristics of children in need in England, 2015-16.

Here are a few ways you can donate to this incredible appeal:

• Via the BBC Children in Need website
• Text ‘DONATE to 70405’ to donate 5
• In person at any bank, building society or post office
• You can also donate via phone by credit or debit card on the donation line: 0345 7 33 22 33

Ben Crook

Chief Operating Officer

Ben is at the forefront of every project in Givergy, listing and actioning constant improvements across the business. With over a decade of experience in the charity and events sector he brings a deep understanding of what the fundraising industry needs to operate effectively and efficiently.